For the A2 posters i wanted to use some designs tha i already had to make a direct link. I took an illustration from the "Identifying a zombie" poster and pulled it across and made it bigger, before adding a bit of type and the new logo. i think the logo is working really well at unifying all the promotion under one symbol,
Finally i decided to add a teture to the poster. I want it to look a bit older, and if I keep the same consistent texture across each poster then it could become part of the visual identity of the entire festival, linking back to the old-era narrative again.
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